Clean Folks Club and MellowOver are teaming up for the first time, offering festival attendees a unique sensory experience powered by their shared commitment to promoting self-care and sustainability. Their collaboration introduces a sustainable self-care bundle, featuring new scents from P.F. Candle Co by MellowOver and Clean Folks Club's best-selling macaron soaps in limited fall colors and scent blends, elegantly packaged in a reusable mini bag, in response to changing consumer preferences for eco-friendly products.

Happiness Initiative and Talking Toes invite you on a journey of happiness and self-discovery with the Happiness From Head to Toe Kit. This kit is a curation of joyful items aimed at helping you find everyday positivity and fulfilment. Immerse yourself in the specially curated Well-Being Journal, slip into Talking Toes socks that carry self-affirming daily reminders, and adorn your surroundings with well-being stickers featuring cute and empowering illustrations designed to bring positivity everywhere.

Sigi Skin and Auralogick are partnering to introduce a unique collection that combines toxin-free skincare with holistic wellness jewelry. This collaboration aims to create a calming and soothing experience for visitors. Sigi Skin focuses on simplifying skincare routines with stress-free, effective, and convenient products, while Auralogick offers curated offerings for self-discovery and fulfillment, including tarot and oracle readings, decks, books, and divination tools.

Mistgold and The Gingerbread Pan are collaborating to combine kids' apparel with traditional gold jewelry, targeting millennials. The collaboration will launch three exclusive bundles at the Wunderground Festival, catering to millennials and young parents with customized offerings, including infant products merged with jewelry. Mistgold aims to introduce simpler and more wearable gold jewelry designs to attract the 20s to 30s female consumer segment, emphasizing practicality and fashion. The Gingerbread Pan's collections draw inspiration from children, promoting the importance of listening and understanding while highlighting the idea that little people can achieve great things.

Discover the seamless blend of perfumery and leather craftsmanship in the collaboration between Scent Journer and Maverick Made. This partnership introduces a custom leather sleeve meticulously crafted for Scent Journer's fragrances, highlighting both brands' commitment to precision. It goes beyond mere protection; it serves as a canvas for personalization, where your name exudes sophistication. Envision unwrapping a perfume encased in exquisite Japanese leather, creating a fragrance journey uniquely your own. Scent Journer's ethical, small-batch perfume production embodies mindfulness, and their collaboration with Maverick Made ensures responsible leather sourcing, championing sustainability and authenticity.

Welcome to the Museum of NINE.N, an extraordinary blend of home design and art gallery, housed within the confines of a shipping container. This innovative space offers a continually evolving home aesthetic that captivates at every turn. NINE.N, a local Home & Living brand renowned for its flagship product, the portable floor recliner Kaiteki is collaborating with iPoise Interiors, an award-winning Singaporean interior design firm celebrated for their distinctive luxury home interiors. As you explore, you'll unearth not just products but a narrative that redefines the essence of home, inviting you to imagine, explore, and draw inspiration from the artistry and vision that shape contemporary living spaces.

A 70-year-old traditional Chinese medicine expert and a 21st-century wellness company have joined forces for the first time to create an enchanting experience for their customers. The centerpiece of this collaboration is the AromaGems Herbal Pouch, a fusion of nature's essences, gemstones, and crystals with aromatherapy to enhance a positive lifestyle. This unique pouch contains a blend of natural herbs and crystals, promoting peace, healing, and everyday wellness. Crafted using recycled and upcycled fabrics, the Pouch will debut at the Wundeground Festival.

HFTea introduces TCM-infused tonic teas, blending traditional Chinese medicine benefits with the modern convenience of bottled beverages. Inspired by the beloved local ice popsicles from the 1980s, known as Sng Bao or Air Batu, cherished by both the young and the young at heart, HFTea has created a magical fusion of herbs and the delightful flavors of Frotz. These popsicles are meticulously crafted to transport you to a realm of pure delight and wonder, offering a unique and nostalgic experience that combines the best of traditional and contemporary tastes.

The collaboration between Sugar K Organic Peel Bar and Kew Organics brings an express facial service using Kew Organics skincare products. Kew Organics, known for its transformative approach to skincare, tackles skin issues at their roots with powerhouse products and bespoke organic facials. The goal is to leave the skin clean and clear, like a pristine canvas with no need for concealing. Sugar K Organic Peel Bar, a sister brand of Kew Organics, introduces an innovative concept as the first-of-its-kind organic peel bar, offering hassle-free and efficient quick facials tailored to the busy urban lifestyle.

Dear Diary Co. and Amble have joined forces to offer cross-promotion of bundled accessories and dresses. Dear Diary Co. presents unique jewelry pieces with distinct stories, while Amble specialises in timeless, elegant dresses that transport you to whimsical daydreams. Together, they've crafted a statement fit that's truly yours, combining the charm of dainty, everyday jewelry with exquisite, well-made, and romantically designed clothing, all created exclusively in-house in Singapore. This collaboration invites you to explore a harmonious blend of personal style and elegance.

Experience the "Pawsome Playland," an exclusive small dogs' playground at Wunderground by Pet Lovers Centre. This innovative space, designed for pets and their owners, promises an enriching experience brimming with activities and moments of joy. Explore various play zones in the Pets Playground, create lasting memories at our pet-friendly photo booth by Solace Studio, and witness captivating dog obedience demonstrations by Sunny Chong Dog Training School on select weekends. Pet Lovers Centre VIP members can enjoy exclusive discounts and privileges, enhancing their Pawsome Playland adventure.

Get ready for an unforgettable culinary journey as Compendium Spirits and Anthology come together to unveil an innovative collaborative menu at Wunderground. This exceptional menu introduces cocktails that celebrate the distinctiveness of locally produced spirits, including the Rojak Gin and Bandung Soju. Accompanied by a selection of modern Asian dishes designed to perfectly complement each tipple, this menu is a showcase of Singaporean and Southeast Asian flavors like never before. Dive into a gastronomic experience that harmonizes the best of spirits and cuisine, redefining the appreciation of regional tastes at Wunderground.

Indulge in a delectable collaboration between Gyuniku Yatai and One B Takoyaki, where the flavors of Japanese cuisine unite. This unique partnership offers a mouthwatering bundle of Japanese delights, featuring classics like Takoyaki and Gyuniku, thoughtfully curated for sale. At One B, the Yatai experience comes to life with a diverse range of offerings, including okonomiyaki, grilled Japanese food, and Japanese sausage buns.

Burpple and Ryde have teamed up to offer a cross-promotion of vouchers for Burpple and Ryde memberships with a fun gamification element, including gachapon and Monopoly-inspired games. Snack enthusiasts are invited to embark on the #BurppleSnackSnatcher adventure, where they can win a variety of prizes, including snacks, premium memberships, ride-hailing vouchers and more.

Experience an exciting collaboration between SOHTT and CCOOK, where two culinary worlds unite. Delight in a cross-menu fusion featuring pasta infused with a tantalizing array of flavors, including chili crab, truffle, sushi taco with mentaiko, teriyaki, lobster, and delectable mochi croffles. SOHTT, founded by an ex-hotel pastry chef and her event catering partner, brings their culinary expertise to the table, while the dedicated brothers behind CCOOK enhance event catering with gourmet café-style offerings.

Oh Hello Bae's unwavering commitment to promoting clear, radiant skin finds a perfect synergy with Cheryl W's dedication to nurturing inner vitality and overall well-being. This dynamic partnership brings forth a remarkable creation: the Bespoke Aromatherapy Rollerball, an indispensable addition to elevate your self-care routine. With a shared ethos of clean beauty and holistic wellness, this collaboration aims to offer a holistic approach to well-being, merging the worlds of skincare and inner vitality. The Bespoke Aromatherapy Rollerball embodies the essence of this fusion, promising to deliver not only external beauty but also inner balance and harmony, making it a must-have for those seeking comprehensive self-care solutions.

Experience the exciting partnership between Jiggy and Signature Cocktail Co., where a fusion of guilt-free fun and impeccable cocktails awaits. Jiggy, a Singapore-owned venture, offers naturally brewed alcoholic sparkling water infused with real fruit, redefining the world of seltzers. Signature Cocktail Co. takes the art of mixology to new heights, delivering high-quality, ready-to-serve cocktails that consistently exceed expectations. This collaboration brings you the best of both worlds - Jiggy's refreshing seltzers paired with Signature Cocktail Co.'s expertly crafted libations, promising an exceptional and satisfying drinking experience every time.Description goes here

Discover the innovative collaboration between No Time and The Everyday Club, where convenience meets style. This partnership introduces a unique offering, featuring portable tubs of hotpot bundled with fashionable bags and accessories for purchase. No longer will "No Time" be your excuse, as No Time Hot Pot brings the hassle-free hot pot experience on the go. Embrace the fusion of culinary convenience and everyday fashion with The Everyday Club's range of bags and tees, designed for your everyday use.

Doob bean bags and Hock Seng Pau came together to showcase bean bags featuring illustrations of the various paus (steamed buns) sold by Hock Seng Paus, a renowned pau maker since 1973. This collaboration pays homage to Hock Seng Pau's iconic role in Singapore's food culture. The bean bag print celebrates the delectable beauty of their paus, merging comfort in your stomach with a cozy seat for your comfort. It's an invitation to indulge in a pau-tastic experience!

Prepare to embark on a flavorful journey with Food Komma and Prime Liquor bringing together the best of Korean cuisine, featuring mouthwatering dishes like Soy Garlic/Yang Nyeom wings, Korean Mozzarella Corndog, Korean Fried Chicken Burger/Sandwich, Gochujang Mac & Cheese, and more, perfectly paired with an array of alcoholic selections from Prime Liquor, including beer and wine. Food Komma offers a delectable taste of Korean culinary delights, while Prime Liquor aims to connect alcohol enthusiasts with an extensive and affordable selection of beverages.

Memotics, a metaverse platform, and Bob The Baker Boy, a cake shop specialising in customised cakes join forces to offer an innovative fusion of the virtual and culinary worlds. Customers can customise cake designs via Memotics digital platform, and Bob The Baker Boy brings your digital creation to life in his offsite bakery, meticulously crafting a cake that perfectly mirrors your personalised design.

Experience a perfect blend of craft beer and exquisite Australian wines in a unique collaboration by TAP. Indulge in the best of both worlds with a selection of draft beer taps and a tantalizing menu featuring Wagyu Beef Burgers, Homemade Chicken Satay, and other beloved favorites. To sweeten the festivities, the iconic Whisky Valrhona Chocolate brownie is making a grand return.

Experience the enchanting collaboration between Olaplex and Malin + Goetz under the brand Escentials, where beauty meets luxury. This partnership introduces bundled products that blend haircare excellence from Olaplex with the beauty, skincare, and wellness offerings of Malin + Goetz. Escentials, as the purveyor of all things beautiful, invites you to indulge in a world of luxury, infusing enchantment into your everyday moments.

Acid Bar has joined forces with the world's first cocktail brand, Bols, to introduce the exclusive festival offering known as ""The Wundershot."" This unique collaboration pays homage to the Nyonya culture, infusing signature Nyonya flavors into their cocktails. Alongside these distinct cocktails, enjoy a Peranakan-inspired menu that adds an extra layer of cultural richness to the experience. Don't miss the opportunity to savor this extraordinary blend of heritage and mixology at Alleybar.

Engage in exciting retail gamification with the collaboration between Poplab and Pokka. Poplab, a leader in O2O retailtainment, specialises in captivating Asian youths and consumers by combining entertainment, brand education, community building, e-retail, and data analytics. As Singapore's No. 1 Ready-to-Drink tea, Pokka offers a wide selection of premium brewed teas, rich in natural antioxidants, and free from preservatives and coloring.

Engage with the dynamic collaboration between Play Line Friends and LINE x BT21 characters in a diverse range of products, including plushies, t-shirts, bags, figurines, and more. This immersive pop-up experience is designed for K-Pop enthusiasts and devoted fans of PLAY LINE FRIENDS. As you step into our world, we invite you not only to revel in the enchanting merchandise but also to delve into the stories, inspirations, and meaningful messages encapsulated by these beloved characters

Enjoy flavourful unique bubble tea concoctions by AtTea. Founded by award-winning singer Jam Hsiao, AtTea is revolutionizing the beverage experience by going beyond exceptional flavors. This partnership promises a unique journey for taste, scent, and sight, redefining the way we perceive and savor beverages.

Lollipop, the exciting brainchild of Harry's, in partnership with Tiger Soju Infused Lager, is a quirky collision of Asian street cultures. It is an audacious mashup of the familiar and the exotic, designed to tickle your senses and ignite your imagination. Picture this: the neon lights of an Asian night market meeting the timeless allure of a classic bar scene, all wrapped up in the vivacious energy of a young and hip crowd. Welcome to Lollipop, where the ordinary transforms into the extraordinary.


At the heart of Lollipop is the ambition to convey the essence of Tiger Soiu Infused Lager's Asian Heritage and Singapore's largest homegrown F&B chain, Harry’s Singapore. This fusion will make its

debut at Wunderground Singapore at 37 Emerald Hill from 21 Sep to 1 Oct and 6 to 15 Oct at Tampines West; and it promises to be a feast for the senses like no other. Prepare for a journey that will take your taste buds on a whirlwind adventure through the bustling streets of Asia with emphasis on soju-based cocktails and Korean-fusion street food.

Discover the perfect blend of fashion and exquisite taste with a unique fusion of style and flavor in the collaboration between Clumzy Plumzy and Dirty Manners. This partnership showcases Dirty Manners' streetwear, featuring Clumzy Plumzy's dangerously addictive sour plum vodka on a t-shirt. Clumzy Plumzy's sour plum vodka, crafted over a decade, meets Dirty Manners, a Singapore-based lifestyle label known for its sustainably and ethically produced products and experiences tailored for everyday adventures.

Coco Veda, a Singapore Social Enterprise with a strong sustainability focus, presents a distinctive line of coconut and plant-based personal care and wellness products. These natural, organic, and vegan offerings are handcrafted by Filipino women, embodying values of pollution-free, alcohol-free, waterless, concentrated, long-lasting, eco-friendliness, effectiveness, and affordability. At the core of Coco Veda's ethos is the "less is more" philosophy, aligning with their commitment to combat climate change through their innovative and environmentally conscious product range.

Yumada Fishing is poised to inspire and empower anglers of all levels at the event by showcasing their top-tier fishing equipment and specialized sports drinks. As a dedicated fishing store, their mission is to make the sport easily accessible to everyone, from novice anglers to seasoned professionals. Yumada Fishing is committed to providing guidance, inspiration, and support to anglers throughout their fishing journeys.

Singapore Memories® takes a captivating journey through the lush landscapes of Asia, exploring the aromatic and therapeutic properties of orchids from regions like Thailand, Brazil, and their native Singapore. Their mission is to create exceptional perfumes, room aromas, and skincare products inspired by the longstanding tradition of harnessing the benefits of these exquisite blooms in Asian herbal remedies.

Loco Loco is a culinary storyteller that speaks the universal language of food, specialising in freshly-made fusion finger foods, where our Ondeh Ondeh Churros and Salted Egg Yolk Churros redefine the art of snacking. With a focus on delightful flavor combinations, we invite you to explore a world of culinary creativity and indulge in snacks that harmonise tradition and innovation.

Nat's BBQ and Steamboat presents a tantalising fusion of flavors that combines the aromatic charm of nasi biryani with the sizzling indulgence of steamboat, featuring succulent beef. It promises an orchestra of taste sensations that not only delight the palate but also fully satisfy cravings.

Wildseed Cafe invites you to experience a delightful fusion of flavors where they reimagine local cuisine. They offer a diverse menu featuring freshly roasted coffee, delectable sandwiches, floral cakes, pastries, hearty weekend brunches, and casual all-day fare, promising a culinary journey that celebrates local tastes with a creative twist.

UNA is a Spanish culinary haven that beautifully blends tradition and innovation to bring you an unforgettable dining experience. This modern and romantic restaurant celebrates the rich heritage of Spanish gastronomy with a creative and soulful menu. It artfully combines authentic signature dishes from both the southern and northern regions of Spain, infusing them with robust and wholesome flavors through contemporary cooking techniques. At UNA, you can savor the essence of traditional Spanish cuisine in a modern and innovative way.

Experience a thoughtfully curated selection of beverages that reflects both classic and locally-inspired concoctions with signature cocktails, each named after significant events tied to the mansion on the hill. To complement the bar menu, dive into the love of asian spices with culinary delights influenced by local traditional favourites with a contemporary and spiced twist.

Talay Thai Seafood invites diners on a culinary journey to Thailand's vibrant coastal regions, serving up an exquisite selection of authentic seafood dishes. Their commitment to celebrating Thailand's rich culinary heritage ensures an immersive dining experience that entices the senses. At Talay Thai Seafood, patrons can savor the genuine flavors of Thailand's coastal cuisine

Since 2012, The Ice Cream & Cookie Co has been a beloved purveyor of premium, all-natural ice cream delights in Singapore. Rooted in our farmers' market beginnings, we remain committed to using fresh, wholesome ingredients in crafting our delectable products. Our range spans from timeless classics to inventive, locally inspired flavors such as Onde Onde and Chendol, ensuring a delightful treat for a wide spectrum of tastes.

Carv Butchery embraces Nature's principles, offering free-roaming chickens and grass-fed cows. We meticulously source untainted, flavorful meats, free from antibiotics and hormones. Our ethical, sustainable practices yield real, feel-good food. Complemented by handcrafted condiments, our ready-to-eat meals promise pure happiness for discerning palates. We're passionate about sharing our creations and the stories behind them. At Carv Butchery, we not only believe in real food, we live and breathe it.

Established in 2020 as a home-based business, Baan Kanom Thai is the brainchild of a Thai-Singaporean couple. Their kiosk has gained recognition for their signature dish, kanom krok bai toey, also known as Thai Pandan Pancakes. These delectable, kueh-like cakes are infused with homemade pandan extract and skillfully cooked on a special pan with flower moulds. Baan Kanom Thai is committed to offering 100% authentic Thai cuisine, desserts, and snacks in Singapore, delivering a one-of-a-kind taste of Thailand's flavors

YOKU MOKU specialises in crafting exquisite cookies made from the finest ingredients, offering a delightful and melt-in-your-mouth experience. Rooted in sincerity and care, their luxury confectionery is proudly made in Japan and contains no preservatives.

Breadfirst Everyday is a brand that revolutionises mornings by offering a diverse fusion of breakfast choices. Their menu spans from classic Western dishes to innovative Mantou creations, providing a flavorful and delightful way to kickstart the day. It's a reimagined breakfast experience that promises to delight.

2 Ninja 1 Fatty presents the viral Korean coin-shaped pancake, a delectable treat filled with gooey and stretchy cheese. Their snacks offer a unique blend of ninja precision and hearty indulgence, redefining the concept of cheesy goodness and providing a gateway to the addictive world of Korean cheese coins.

Rösti Haus is a beloved food truck in Singapore renowned for its delectable Pan-Grilled Hand-Grated Potatoes topped with hearty ingredients, adored by a loyal customer base. Their commitment to using top-notch, fresh ingredients sets them apart, and they are also recognized as one of the premier catering services in Singapore, offering exceptional Pan-Grilled Hand-Grated Potatoes for events and gatherings.

Harry’s is one of Singapore’s longstanding F&B brands. From its humble beginning in Boat Quay, it has since grown into Singapore’s largest chain of bar and dining establishment, with 19 outlets located island wide.